Ethel Says
Authenticity and approachability are fundamental for anyone addressing the emotive issues of care for the vulnerable and elderly. This is exactly what icd were able to convey for Ethel Says, just such an organisation who support the rights of people living with dementia, bringing about cultural change through both practical challenges and inspirational learning. icd provided the key visual inspiration the company needed to get their physical presence off the ground and enabled them to achieve all they desired within a limited budget.
The work included:
- Business card design
- Bespoke illustrations
- Bespoke ‘WordPress compatible’ website template
- Mobile compatibility
We chose i catching design to work with on the development of our business cards, website design and mobile compatibility because of their ability to interpret our words into visual images that created the feelings of quality, honesty and integrity which we wanted to convey about ourselves and the service that we offer to Care Homes and other Healthcare related environments. i catching design did a fantastic job of developing a framework that would allow us to be flexible in our approach as we develop and grow – it was important to us not to have a static website that would become redundant over time, hence incorporating mobile compatibility and social media links along with the ability to make use of all forms of media to deliver our message. Thanks Clare and the team for a super outcome.
Stu Wright, Founder
